Managing Successful Business Model Innovation in Manufacturing

Event :  Managing Successful Business Model Innovation in Manufacturing

Date :  03/11/2011

This event presented and discussed research that examined the changing nature and competitiveness of manufacturing firms, particularly focusing on the role of business model innovation, shifting products to services and building platforms for integrated solutions.

Aimed at:

Our target audience was managers of product-based firms, particularly those interested in changing their business models from products to services and solutions.

This event was co-hosted by AIM-Research and the UK~IRC and as part of the ESRC Social Science Week 2011